Tidying my archive earlier, I found a copy of an article I wrote – on the importance of focus – for net magazine in June, 2018.
This short fragment caught my eye (emphasis added):
My focus […] is simple: “To help others build better businesses by providing digital tools for digital entrepreneurs.”
This short sentence, which took a considerable amount of time to write, is the result of distilling and defining my mission.
Over last five years – sparked, in part, by the pandemic – I’ve faced a series of challenges with my health (in particular, a long-running problem with an iron deficiency that has unfortunately led to a series of other issues).
The longer I’ve been out of the loop, the harder it’s been to start again. Over the last few weeks, however, I’ve been working through Anne-Laure Le Cunff’s Tiny Experiments framework.
It’s no exaggeration to say that Le Cunff’s approach has been, for me, life-changing. It has proved the impetus I needed and – more importantly – it has given me the self-belief to start again.
Back to focus….
I read the mission statement above – “To help others build better businesses by providing digital tools for digital entrepreneurs.” – and I realised that, at heart, this still resonates.
This is the longest post I’ve written in quite some time, but I’m so, so happy to have plucked up the courage to liberate it from Simplenote and post it publicly.
It’s a start.
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